Still a family business. Still just the two of us.

Family-owned shows up in a lot of advertising, so being skeptical of it is fair. Here is the practical version. When you sit down with me, you are sitting with the person who finds the stone, prices the job, and answers for it afterward. There is nobody above me to escalate to, because there is nobody above me.

My family has done business at the Jewelers Exchange downtown for decades, in the building where the trade buys and sells from itself. That is where we meet, by appointment, and it is why the sourcing works the way it does.

Ezra handles the part I was never going to be good at: the website, the marketing, the online side of things. He is not a jeweler and does not pretend to be one — it is his own line of work. He is the founder of Watch Dealer Websites, which builds sites for watch and jewelry dealers, and he works as a business marketing strategist for other small companies. It suits both of us. He keeps me findable, and I stay where I am useful, which is at the bench looking at stones.

The ring I am proudest of is the one-of-one I made for my daughter, and there is no photo of it anywhere. That is the standard for everything that leaves this desk: made for one person, built the way I would build it for my own family, and never handed over to be copied.

If you went looking for a small family jeweler because you wanted your ring handled that way, we are the same kind of particular about it.